About Content Management by Webwalas :
Content management is quite a difficult task and being taken lightly by web design firm. This is the only way by which you can reveal your services and optimize your web site too, for the search engine without using many funny phrases in abrupt manner.
Here are some facts about Web Authoring: Source : Web Authoring by Jakob Nielsen
Studies of how users read on the Web found that they do not actually read: instead, they scan the text. A study of five different writing styles found that a sample Web site scored 58% higher in measured usability when it was written concisely, 47% higher when the text was scannable, and 27% higher when it was written in an objective style instead of the promotional style used in the control condition and many current Web pages. Combining these three changes into a single site that was concise, scannable, and objective at the same time resulted in 124% higher measured usability.
Users Want to Search
Upon visiting each site, nearly all of the participants wanted to start with a keyword search. "A good search engine is key for a good website," one participant said. If a search engine was not available, a few of the participants said, they would try using the browser's "Find" command.
Sometimes participants had to be asked to try to find the information without using a search tool, because searching was not a main focus of this study.
Conventional Guidelines for Good Writing are Good
Conventional guidelines include carefully organizing the information, using words and categories that make sense to the audience, using topic sentences, limiting each paragraph to one main idea, and providing the right amount of information.
"You can't just throw information up there and clutter up cyberspace. Anybody who makes a website should make the effort to organize the information," one participant said.
When looking for a particular recipe in Restaurant & Institution magazine's website, some of the participants were frustrated that the recipes were categorized by the dates they appeared in the magazine. "This doesn't help me find it," one person said, adding that the categories would make sense to the user if they were types of food (desserts, for example) rather than months.
Several participants, while scanning text, would read only the first sentence of each paragraph. This suggests that topic sentences are important, as is the "one idea per paragraph" rule. One person who was trying to scan a long paragraph said, "It's not very easy to find that information. They should break that paragraph into two pieces-one for each topic."
Clarity and quantity-providing the right amount of information-are very important. Two participants who looked at a white paper were confused by a hypertext link at the bottom of Chapter 1. It said only "Next." The participants wondered aloud whether that meant "Next Chapter," "Next Page," or something else.
What we do at Webwalas for Content Writing:
Webwalas has highly qualified content writers who can write optimized content for your site which will be easy to read for your site users as well as search engines. Contact us for more detail.
Hire us for Professional Content Writing & Management..